Story meets science

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Over the course of nearly a decade, producer and director Matthias Waigand has amassed a wealth of experience through the execution of over 50 advertising film and video projects within the framework of applied research initiatives at the Technical University of Würzburg Schweinfurt. Collaborating with renowned partners such as Bosch Rexroth, DPD, VR-Bank, Sparkasse, S. Oliver, and numerous others, Matthias and his students have had the invaluable opportunity to empirically discern the formats and narratives that genuinely engage and cultivate brand enthusiasts. In return, he acquires fresh perspectives and insights from projects involving individuals from diverse backgrounds and industries worldwide, which he seamlessly incorporates into his current film projects.

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In the following section, several selected research projects are presented.

 

Do you also wish to benefit from Matthias' scientifically grounded expertise and experience?

Whether you require a promotional film for B2B or B2C purposes, please feel free to get in touch with Matthias to explore collaboration opportunities.